Social Media in the Workplace: Best Practices & Hidden Resources

This 3-hour workshop will hit on the issues and questions you have about Social Media in the Workplace. 

Recruiting & Hiring Social
Michelle Falling, a 15 year online recruiting veteran, will share her best practices, tips and tricks for using social media as a tool to help your business or organization attract talent. Recruiting socially isn't just about Facebook. There are several resources and ways to connect with hidden talent online. Placing a print advertisement or posting on a job board is becoming a thing of the past. It's not the best nor only way, and it can be a cost with little return on your investment and time.
Michelle will cover a 101 to 201 level social recruiting and hiring best practices. She will cover using Facebook, LinkedIn, and the careers page on your website. You will walk away with some practical and possible ways to get started or raise your social recruiting bar!

The Legal Side of Social Media
Erin Swanson, Plymouth, MN based attorney, is passionate about educating business and organizations about the legalities of using social media. She will cover key legal issues to consider both during the hiring process and while monitoring employees post-hire. Topics will include drafting job postings appropriate for social media sites, legal traps to avoid while screening applicants, and the importance of ensuring the employer owns social media accounts being utilized. Erin’s expertise is guaranteed to provide you with a legal foundation to help your organization start the conversation and prevent litigation!